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Mobile App Advertising: Is it Right For Your Company?

Given the surging popularity of mobile devices, the short answer to the question posed by the title of this piece is “yes.” ...

Nobody likes to be kept waiting, but sometimes it happens. One way you can ease the pain of having to wait is ...

Marketers are intensely clever individuals. They’re always coming up with ways to get people to spend money, even when there might be ...

In marketing parlance, it’s called the “up sell” and sometimes the side-sell, and its purpose from your company’s point of view is ...

It’s an interesting question, and one that managers everywhere would love a definitive answer to, because that’s an easy fix. If all ...

Entrepreneurs are a breed apart. The entrepreneurial spirit is not something you can teach; you’ve either got it or you haven’t. Having ...

One of the biggest problems facing any business is how to handle customer support. Most businesses take the wrong approach towards customer ...

Attention Target shoppers, we regret to inform you that up to 40 million of you may have had your credit card information ...

First things first, if you haven’t heard of hashtag shopping, you’re not alone. A month after its roll out, it had less ...

E-Commerce and auction giant eBay confirmed yesterday that the website did indeed take a hit from hackers, and that the database ...